The Past Client Waltz – A Dance That Can Generate Millions

From an $8,000 investment in movie tickets, mega agent Seychelle Van Poole of Van Poole Properties and her team walked away from their latest client-appreciation event with 15 referrals, 20+ online reviews and an estimated $4-5 million in future business.

For the Van Poole Properties team, past clients and their referrals are the most reliable sources of leads and highest contributor of business, accounting for over 50% of their $54 million revenue year-to-date.

“Past clients are the most profitable way into a real estate transaction. They trust you and they like you and the services you provide,” she says.  

So how does Van Poole prosper with past clients?

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Are You Addicted to Not Prospecting?

“If you want to achieve big in real estate, the answer is simple,” says Gary Keller in The Millionaire Real Estate Agent. “You will need a lot of leads.”

Leads are the path to listing appointments, which are the backbone of any successful real estate business. To get quality leads, you must make prospecting your number one focus. If it isn’t, you’ll fall short of achieving your goals and fall into an addiction of “not-prospecting.”

Are you addicted to not-prospecting?

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10 Ways to Take Territory in the Fourth Quarter

Take Territory

Being a top real estate agent means being purposeful and strategic about your activities. And, the right activities at the right time will yield the right results. So how do you know what activities to do and, more importantly, when?

Mega agents and real estate leaders agree that the fourth quarter represents the best opportunity to take territory and create unprecedented opportunities for your business. It’s when traditional real estate slows down, and when you can speed up. This allows you to create momentum and seize market share.

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It’s a bird, it’s a plane, it’s a drone!

Video Marketing

The use of unmanned aerial vehicles, aka drones, has seen a huge expansion in the real estate industry. This winter, the Federal Aviation Administration opened up the use of drones, and operators no longer need a commercial pilot’s license to fly them. As a result, drone popularity is soaring.

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