Win Over Your Clients with Personalized Touches

When Mario DiLorenzo’s clients open their inbox or mailbox, they know they have a special message waiting for them.

The Chicago-based agent began sending his clients personalized messages after joining Keller Williams in 2015. In just two years, DiLorenzo has more than doubled his business by learning from those who have gone before him, picking up the tools from the Career Growth Initiative and implementing the 36 to Convert program, formerly 33 Touch. The philosophy is 36 client touches each year can exponentially increase an agent’s business and help them capture more money that is being left on the table.   

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